1
general::
Phrase(s): low-hanging fruit
Fig. the easiest person(s) to sell something to, to convince of something, or to fool. (From the much older easy pickings.) • People who always want to be the first to buy something, they’re low-hanging fruit for this product. • Don’t be satisfied with the low-hanging fruit. Go after the hard-sell types.
McGrawhill's American Idioms And Phrasal Verbs